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V&Co. New Peptide-Infused Hair Care Brand Launches Nationwide

The brand’s first collection of shampoos and conditioners come in one-of-a-kind bottles made from 65% recycled materials.

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By: Lianna Albrizio

Associate Editor

Peptide-infused hair care brand V&Co. Beauty is rolling out in Target and Walmart nationwide. The brand is offering its first collection of shampoos and conditioners that target hair health for a variety of hair types and textures.    V&Co. offers four targeted options—Thickening, Wavy, Straight and Curly—in bottles that use up to 65% recycled materials.    All shampoos and conditioners are vegan, cruelty-free and free from parabens and sulfates. V&Co. include...

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